Whataburger, a beloved American fast-food chain originating in Texas, offers a diverse menu of burgers, chicken dishes, and sides at competitive prices. The cost of a Whataburger meal typically ranges from $5.59 to $7.89, depending on the burger size and type. These meal prices include French fries and a drink, providing a complete dining experience for customers.
The restaurant’s menu caters to various tastes and budgets, with options like the classic Whataburger, Double Meat Whataburger, and Triple Meat Whataburger. Prices for individual burgers start at $3.09, while specialty items like the Jalapeño & Cheese Whataburger offer a unique twist on traditional fast-food fare.
Whataburger’s commitment to freshly made, customizable meals sets it apart in the fast-food industry. With over 36,000 possible topping combinations, customers can create their perfect burger while enjoying the convenience and affordability of fast food. This blend of quality, customization, and value has contributed to Whataburger’s enduring popularity across America.
History and Background
Whataburger’s journey began in 1950 as a small burger stand in Corpus Christi, Texas. The company grew steadily over the decades, expanding its menu and footprint across multiple states.
Founding by Harmon Dobson and Paul Burton
Harmon Dobson and Paul Burton founded Whataburger on August 8, 1950. They opened their first location in Corpus Christi, Texas. Dobson’s vision was to create a burger so big it would take two hands to hold and make customers exclaim “What a burger!”
The original Whataburger sold for 25 cents. A milkshake cost just 15 cents. Customers had to stand in line outside to place their orders. Dobson and Burton’s commitment to quality and large portions quickly attracted a loyal following.
Growth of Whataburger Locations
Whataburger expanded rapidly in its early years. By 1960, there were 17 restaurants across Texas. The company continued to grow steadily over the following decades.
In 1989, Whataburger reached a significant milestone with 440 locations. The 1990s saw a change in leadership as Tom Dobson, Harmon’s son, became President and CEO.
Expansion continued into the 21st century. As of 2024, Whataburger operates hundreds of restaurants across multiple states. The company has maintained its focus on made-to-order burgers while adapting to changing consumer preferences and technology.
Menu Overview
Whataburger offers a diverse selection of American fast-food classics. The menu features hearty burgers, crispy chicken options, savory breakfast items, and lighter fare for health-conscious diners.
Burgers and Sandwiches
Whataburger’s signature item is its namesake burger, available in single, double, and triple meat variations. The Whataburger starts at $3.09, with meal options including fries and a drink from $5.59.
Specialty burgers include the Jalapeño & Cheese Whataburger, priced at $4.09 for the sandwich alone or $6.09 for the meal.
Customization is a key feature, with over 36,000 topping combinations available. This allows customers to create their ideal burger experience.
Chicken Selections
The chicken menu features both grilled and fried options. Popular choices include the Chicken Strip Dinner and various chicken sandwiches.
Pricing for chicken items is competitive with other fast-food chains. The exact costs may vary by location and any ongoing promotions.
Whataburger emphasizes the freshness of their chicken, preparing each order on demand.
Breakfast Offerings
Whataburger serves breakfast daily, with options like the Honey Butter Chicken Biscuit being a fan favorite. The breakfast menu is available during specific morning hours.
Prices for breakfast items are generally lower than lunch and dinner options. Meal deals often include hash browns and coffee or other breakfast beverages.
The Whataburger Breakfast Menu caters to both sweet and savory preferences, offering pancakes, taquitos, and classic egg sandwiches.
Salads and Healthy Options
For health-conscious diners, Whataburger provides several salad options. These include garden salads and chicken salads, offering a lighter alternative to their burger-centric menu.
Salads can be customized with various dressings and toppings. Prices for salads are typically higher than burgers, reflecting the cost of fresh ingredients.
The Whataburger Salads Menu also includes options for calorie-conscious customers, with nutritional information readily available for all menu items.
Signature Meals and Items
Whataburger offers a diverse range of signature meals and items that have become fan favorites. These include classic burgers, chicken options, and combos designed to satisfy various tastes and appetites.
All-Time Favorites
The Honey BBQ Chicken Strip Sandwich stands out as a popular choice, combining crispy chicken strips with tangy barbecue sauce. Whataburger’s Patty Melt is another beloved option, featuring two beef patties, grilled onions, and melted cheese on Texas toast.
For burger enthusiasts, the Double Meat Whataburger and Triple Meat Whataburger offer hearty options. These burgers stack multiple all-beef patties with fresh toppings for a satisfying meal.
Prices for All-Time Favorites typically range from $7 to $10 for sandwich-only options, with combo meals costing slightly more.
Whatameal Combos
Whatameal Combos provide a complete dining experience by pairing signature items with sides and drinks. The classic Whataburger meal includes a single patty burger, medium fries, and a drink for around $5.59.
For those seeking chicken options, the Whatachick’n meal features a crispy chicken fillet sandwich with fries and a drink. Prices for chicken combos generally start at $6.50.
Combo meals offer good value, often saving customers $1-2 compared to purchasing items separately. Most Whatameal Combos range from $5.50 to $8.50, depending on the main item selected.
Kids Meal Choices
Whataburger caters to younger customers with its Kids Meal options. The Whataburger Jr. is a popular choice, offering a smaller version of the classic burger suitable for children.
Other Kids Meal options include Whatachick’n Strips, grilled cheese sandwiches, and chicken bites. Each Kids Meal comes with a side, drink, and often a small toy or treat.
Prices for Kids Meals typically start at $6.28, making them an affordable option for families. These meals provide balanced portions and choices to suit different preferences while maintaining the signature Whataburger taste.
Sides and Add-Ons
Whataburger offers a variety of sides and add-ons to complement their burgers and meals. These options allow customers to customize their orders and enhance their dining experience.
Fried Favorites
French Fries are a classic side at Whataburger, priced at $3.19. These crispy, golden fries pair perfectly with any burger or sandwich. For those seeking extra indulgence, Chili Fries are available for $3.89, while Chili Cheese Fries cost $4.49.
Onion Rings are another popular choice, priced at $4.19. These crispy, battered rings offer a flavorful alternative to fries. For families or larger groups, the Family Fry Box provides a shareable portion of fries at a value price.
Snack and Share Options
Apple Slices are a healthier side option for those watching their calorie intake. This fresh fruit choice adds a light, sweet contrast to savory menu items.
Jalapeños can be added to any order for $0.50, giving meals an extra kick of heat. These spicy peppers are perfect for those who enjoy a bit of zing in their food.
Upgrades and Customizations
Whataburger allows customers to personalize their meals with various add-ons. Grilled Peppers & Onions can be added for $0.50, enhancing the flavor profile of burgers and sandwiches.
For avocado lovers, a slice can be added for $0.75. This creamy addition brings a touch of richness to any menu item. Bacon enthusiasts can add a slice for $0.40, while cheese can be included for an additional $0.50.
These customization options ensure that customers can create their ideal meal, tailored to their specific tastes and preferences.
Beverages and Desserts
Whataburger offers a variety of drinks and sweet treats to complement their meals. From refreshing soft drinks to indulgent shakes and desserts, customers have plenty of options to satisfy their thirst and sweet tooth.
Drink Selections
Soft drinks are a popular choice at Whataburger, with prices ranging from $1.99 for a small to $2.39 for a large. The restaurant also serves freshly brewed hot coffee for $1.79 and iced coffee for $2.79. For those looking for a creamy treat, Whataburger’s shakes come in various flavors.
Medium shakes are a customer favorite. The Whataburger Drinks Menu includes a range of options to suit different tastes and preferences. Customers can choose from classic sodas, teas, and lemonades.
Sweet Endings
Whataburger’s dessert selection includes several tempting options. The Chocolate Chunk Cookie is a popular choice for those craving a sweet snack. For a warm, comforting treat, the Hot Apple Pie is available for $0.99.
Another indulgent option is the Cinnamon Roll, perfect for breakfast or as a dessert. These sweet treats provide a satisfying end to any meal or can be enjoyed on their own as a quick snack.
Prices for desserts and snacks start at $1.92, making them an affordable addition to any order. The combination of these sweet offerings with Whataburger’s savory menu items creates a well-rounded dining experience for customers.
Nutritional Information and Allergens
Whataburger provides detailed nutritional information and allergen details for their menu items. The fast food chain offers a comprehensive guide to help customers make informed choices about their meals.
Nutrition facts for Whataburger menu items include calories, fat content, carbohydrates, protein, and sodium. This information is regularly updated to reflect any changes in ingredients or preparation methods.
Customers can access the full nutritional breakdown for each item on Whataburger’s website or by requesting it at the restaurant. The company also offers an allergen menu, highlighting common allergens present in their products.
For those watching their calorie intake, Whataburger’s menu includes lighter options. The nutrition guide allows customers to compare different menu items and select meals that fit their dietary needs.
It’s important to note that nutritional values may vary slightly depending on portion size and customization. Whataburger encourages customers with specific dietary concerns or allergies to consult with staff before ordering.
The allergen information covers major food allergens such as milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, and soy. This helps customers with food sensitivities make safe choices when dining at Whataburger.
Dining Experience
Whataburger prioritizes customer satisfaction through attentive service and a welcoming atmosphere. The restaurant chain strives to create a comfortable environment for guests to enjoy their meals.
Customer Service Focus
Whataburger emphasizes friendly and efficient customer service. Staff members are trained to greet customers promptly and take orders accurately. The restaurant offers customization options for menu items, allowing guests to tailor their meals to their preferences.
Employees aim to resolve any issues quickly and courteously. Whataburger maintains a “make it right” policy, ensuring customer satisfaction even if mistakes occur. The chain also provides various ordering methods, including drive-thru, dine-in, and mobile app options for convenience.
Ambiance and Restaurant Layout
Whataburger restaurants feature a bright, clean design with orange and white color schemes. The dining areas are typically spacious, with a mix of booth and table seating to accommodate different group sizes.
Large windows allow natural light to fill the space, creating an inviting atmosphere. Many locations offer outdoor seating options for guests who prefer to dine al fresco. The kitchen area is often partially visible, showcasing the fresh preparation of meals.
Digital menu boards display current offerings and prices clearly. Self-service drink stations and condiment bars are strategically placed for easy access. Restaurants are designed for efficiency, with separate queues for dine-in and to-go orders to minimize wait times.
Ordering and Convenience
Whataburger offers streamlined ordering options and family-friendly meal choices to enhance customer convenience. The restaurant chain prioritizes efficient service and accommodates various group sizes.
Online Ordering Capabilities
Whataburger’s digital platform simplifies the ordering process. Customers can use the Whataburger app or website to place orders for pickup or delivery. The app provides a user-friendly interface, allowing patrons to customize their meals and save favorite orders for quick reordering.
Payment can be made securely through the app. Users can also earn rewards points on their purchases. The online system displays accurate menu prices and estimated preparation times.
Fast Food for Families and Groups
Whataburger caters to families and groups with specialized offerings. The Whataburger Box is designed for larger gatherings, containing a selection of burgers and sides. This option proves cost-effective for feeding multiple people.
Kids Meals are available for younger diners, featuring child-sized portions and fun packaging. These meals typically include a entrée, side, and drink at a value price.
The Whatameal concept combines popular menu items into convenient combo meals. These preset combinations offer a complete dining experience at a bundled price, often including a burger, fries, and a drink.
Brand and Marketing
Whataburger’s brand identity and marketing efforts focus on quality, customization, and regional pride. The company leverages various strategies to engage customers and maintain its position as a beloved fast-food chain.
Advertising Campaigns
Whataburger’s advertising campaigns emphasize the brand’s commitment to fresh ingredients and made-to-order meals. Television commercials often showcase their signature items, like the Whataburger with American cheese. Print ads and billboards frequently feature mouth-watering images of burgers and highlight customization options.
The company also runs limited-time promotions to introduce new menu items or bring back fan favorites. These campaigns create buzz and drive traffic to restaurants. Whataburger’s marketing team ensures that regional preferences are considered in their advertising strategies, appealing to local tastes and traditions.
Social Media and Customer Engagement
Whataburger maintains an active presence on social media platforms, sharing content that resonates with its audience. The brand uses humor and relatable posts to connect with customers, often featuring user-generated content and responding to fan comments.
The company’s social media strategy includes promoting the Whataburger Kids Menu and engaging younger audiences. Special hashtags and challenges encourage customers to share their Whataburger experiences online. The brand also uses social media to announce new menu items, limited-time offers, and local events.
Whataburger’s loyalty program, integrated with its mobile app, rewards frequent customers and provides personalized offers. This digital engagement strategy helps maintain customer loyalty and drives repeat visits to the fast-food chain.