Wurstfest brings German culture and Texas fun to New Braunfels every November. This 10-day celebration transforms the city into a lively festival grounds filled with sausages, beer, music, and dancing. Visitors can enjoy five sausages on a stick, savory pork chops, and deep-fried treats while immersing themselves in Bavarian traditions.
The festival began in 1961 as a one-day “Sausage Festival” and has since grown into a major annual event. Now spanning two weekends, Wurstfest attracts thousands of visitors to its riverside location at 120 Landa Street. From November 3-12, 2023, attendees experienced a mix of German heritage and Texan hospitality.
Wurstfest offers more than just food and drink. Live music, cultural performances, and family-friendly activities create a festive atmosphere for all ages. The event showcases New Braunfels’ unique blend of German roots and Texas charm, making it a standout celebration in the Lone Star State.
History of Wurstfest
Wurstfest in New Braunfels, Texas, traces its origins to 1961. It began as a one-day event celebrating the city’s German heritage and local meat market products.
The festival quickly gained popularity, expanding to a 10-day celebration in subsequent years. By the 1970s, Wurstfest had become a major attraction, drawing visitors from across Texas and beyond.
Throughout the decades, Wurstfest continued to grow and evolve. New attractions, performances, and food offerings were added to enhance the experience for attendees.
In 1998, the festival faced a significant challenge due to severe flooding in New Braunfels. Despite this setback, organizers rallied to ensure the event’s continuation.
The festival marked its 50th anniversary in 2010, commemorating half a century of German-Texan cultural celebration. A book titled “Wurstfest, New Braunfels, Texas: The First Fifty Years…Since 1961” was published to document its history.
Wurstfest has hosted numerous notable performers over the years, including Grammy winner Jimmy Sturr and his orchestra. The event has also welcomed German bands like Die Froehliche Dorfmusik and Die Schlauberger.
In 2020, Wurstfest experienced its first-ever cancellation due to unforeseen circumstances. However, the festival rebounded, continuing its tradition of bringing Oktoberfest-style celebrations to Texas.
Festival Overview
Wurstfest is an annual celebration of German culture held in New Braunfels, Texas. This 10-day festival takes place near the headwaters of the Comal River, offering visitors a unique blend of Bavarian traditions and Texas hospitality.
The festival grounds come alive with a vibrant atmosphere, featuring multiple venues for entertainment and activities. Visitors can enjoy live music performances, traditional dancing, and carnival rides.
Food is a central focus of Wurstfest, with an emphasis on German cuisine. Sausages, or “wurst,” take center stage, alongside other authentic dishes and a wide selection of German, Texan, and domestic beers.
Key features of Wurstfest include:
- German-inspired food and beverages
- Live music and dance performances
- Carnival rides and games
- Special events showcasing German culture
The festival attracts thousands of visitors each year, providing a platform for cultural exchange and community celebration. It has grown significantly since its inception in 1961, evolving from a one-day event into a major regional attraction.
Wurstfest’s location in New Braunfels, a city with strong German heritage, adds to its authenticity and charm. The festival grounds are designed to create an immersive experience, transporting visitors to a slice of Bavaria in the heart of Texas.
Events and Activities
Wurstfest offers a diverse array of entertainment options for attendees. From thrilling water sports to lively music performances, the festival provides something for everyone to enjoy.
Wurstfest Regatta
The Wurstfest Regatta is a unique sailing competition held on Canyon Lake. Participants from across Texas and beyond compete in various boat classes, showcasing their sailing skills.
The event typically takes place on the first weekend of Wurstfest. Spectators can watch the races from designated viewing areas along the shoreline.
Sailors of all skill levels are welcome to participate, with categories for beginners and experienced racers alike. The regatta adds a nautical flair to the festival’s traditional German-themed activities.
Carnival and Rides
The Wurstfest carnival area offers excitement for visitors of all ages. A variety of thrilling rides cater to adrenaline seekers, while gentler options are available for younger children.
Popular attractions include:
- Ferris wheel
- Carousel
- Bumper cars
- Tilt-a-Whirl
- Fun houses
Carnival games line the midway, giving attendees chances to win prizes. The festive atmosphere is enhanced by colorful lights and cheerful music throughout the area.
Wristbands for unlimited rides are often available for purchase, providing a cost-effective option for families and ride enthusiasts.
Music and Dance Performances
Music is a cornerstone of Wurstfest, with multiple stages hosting performances throughout the festival. Traditional German polka bands share the lineup with Texas country artists and local musicians.
Dance floors are set up near the main stages, encouraging visitors to join in the festivities. Professional dance groups often perform, showcasing traditional German folk dances.
Popular venues include:
- Wursthalle: The main indoor music hall
- Das Grosse Zelt: A large outdoor tent with a dance floor
- Stelzenplatz: An intimate stage for smaller acts
Many attendees don traditional German attire, adding to the festive atmosphere as they twirl and polka to the lively tunes.
Food and Drink Offerings
Wurstfest lives up to its name with an impressive array of sausages and other German-inspired dishes. Food stands and booths line the festival grounds, offering a variety of culinary delights.
Popular food items include:
- Bratwurst
- Kartoffelpuffer (potato pancakes)
- Schnitzel
- Strudel
- Pretzels
The festival is also known for its impressive beer selection. Both German imports and local Texas brews are available, with special Wurstfest-themed beers often created for the event.
Craft beer tastings and food pairing events are sometimes held, allowing visitors to expand their culinary horizons.
Arts and Crafts
The arts and crafts area at Wurstfest showcases the work of local artisans and craftspeople. Visitors can browse and purchase unique handmade items, many with a German or Texan theme.
Common offerings include:
- Hand-painted steins
- Lederhosen and dirndls
- Wooden carvings
- Jewelry
- Holiday ornaments
Demonstrations of traditional crafts are often held, giving attendees insight into the artistic process. Some vendors offer personalization services, allowing visitors to create custom souvenirs.
The arts and crafts area provides a quieter space within the festival, perfect for those seeking a break from the more lively attractions.
Location and Venue
Wurstfest takes place in New Braunfels, Texas, a charming city located between San Antonio and Austin. The festival grounds are situated near the headwaters of the picturesque Comal River, providing a scenic backdrop for the celebrations.
The main venue for Wurstfest is Landa Park, a sprawling green space in the heart of New Braunfels. This location offers ample room for the various attractions, food stalls, and entertainment areas that make up the festival.
Key features of the Wurstfest grounds include:
- Marktplatz: The central marketplace for food and beverages
- Wursthalle: A large indoor hall for music and dancing
- Das Grosse Zelt: The “Big Tent” for additional entertainment
- Stelzenplatz: An area for carnival rides and games
The festival’s location near downtown New Braunfels allows easy access for both locals and visitors. Parking is available on-site and in nearby lots, with shuttle services often provided during peak times.
Dates and Hours of Operation
Wurstfest 2024 in New Braunfels, Texas is scheduled for November 1-10. The festival will run for 10 days, offering visitors ample time to enjoy the festivities.
On opening day, Friday, November 1, the gates will open at 4 PM. For the remainder of the event, hours may vary between weekdays and weekends.
Typical operating hours are:
- Weekdays: 5 PM to 10 PM
- Fridays: 5 PM to 11 PM
- Saturdays: 11 AM to 11 PM
- Sundays: 11 AM to 9 PM
These times are subject to change, so visitors are advised to check the official Wurstfest website for the most up-to-date information.
The festival grounds are located at 120 Landa Street in New Braunfels, near the Comal River. This central location makes it easily accessible for both locals and out-of-town guests.
Wurstfest’s extended run and flexible hours allow attendees to plan their visit according to their schedules. Whether it’s an evening outing after work or a full day of weekend fun, there’s a time slot to suit everyone’s needs.
Ticketing Information
Tickets for Wurstfest can be purchased through the official ticketing partner, Etix. This ensures visitors avoid overpriced tickets and poor customer service from unofficial sources.
Early bird tickets are available for those planning ahead. These cost $18 for Friday/Sunday admission and $22.50 for Saturday entry.
The festival offers different pricing options depending on the day of attendance. Prices may vary for peak days like Saturdays compared to weekdays or Sundays.
Purchasing tickets in advance is recommended to avoid long lines at the entrance. This also guarantees entry, as the event can reach capacity during peak times.
Group rates may be available for large parties. It’s advisable to check the official Wurstfest website or contact the organizers directly for information on special pricing options.
Children’s tickets are typically offered at a reduced rate. Age restrictions for discounted admission should be confirmed before purchase.
Multi-day passes could be an economical choice for those planning to attend Wurstfest on multiple days during its 10-day run.
Transportation and Parking
Wurstfest offers several transportation and parking options for festival-goers. Shuttle services provide convenient round-trip transportation to the event grounds. Buses pick up and drop off guests at Gate 3 on the Wurstfest property.
Limited parking is available at the festival site. For those driving, additional parking can be found at nearby locations. The Comal County Senior Citizens Center provides handicap-accessible spaces with bus transportation to the festival.
Shuttle pickup points include the Holiday Inn Express and Motel 6/Studio 6. Guests staying at these hotels can easily access transportation to Wurstfest. The shuttle service helps reduce traffic congestion around the festival grounds.
For visitors with mobility needs, accessible parking spaces are available at the Comal County Senior Citizens Center, Knights of Columbus, and New Braunfels Lions Club. These locations offer bus transportation to the festival, ensuring easier access for all attendees.
Parking fees may apply at certain locations. The Comal County Senior Citizens Center charges $10 for non-members and $8 for members for parking and transportation services. Using shuttle services or carpooling is recommended to avoid parking difficulties.
Accommodations and Lodging
New Braunfels offers a wide range of lodging options for Wurstfest attendees. The area boasts over 2,000 rooms, catering to various preferences and budgets.
Visitors can choose from hotels, motels, resorts, condominiums, inns, and bed & breakfast facilities. For those seeking a more rustic experience, cabins, campgrounds, and trailer parks are also available.
The Schlitterbahn Resort stands out as the closest hotel to Wurstfest, providing easy walking access to the festivities. It offers a unique blend of German culture and Texas hospitality.
For assistance in finding suitable accommodations, the Greater New Braunfels Chamber of Commerce Convention & Visitors Bureau is a valuable resource. They can be reached at 830-625-2385.
Tripadvisor lists 86 hotels near Wurstfest, with over 13,000 traveler reviews and 5,000 photos to help guests make informed decisions. The nearest accommodation is just 0.12 miles from the festival grounds.
When planning a visit, it’s advisable to book early, especially for peak festival dates. This ensures a wider selection of lodging options and potentially better rates.
Economic Impact
Wurstfest brings significant economic benefits to New Braunfels, Texas. The 10-day festival attracts thousands of visitors, boosting local businesses and tourism.
Restaurants, hotels, and shops see increased revenue during the event. Many visitors stay overnight, filling accommodations and contributing to the hospitality sector.
The festival creates temporary jobs for local residents, from food vendors to security personnel. This provides additional income opportunities for the community.
Wurstfest generates substantial revenue through ticket sales, food and beverage purchases, and merchandise. A portion of these proceeds supports local nonprofit organizations.
The economic impact extends beyond the festival grounds. Visitors often explore other attractions in New Braunfels, spreading wealth throughout the city.
According to a recent study, the hospitality industry in New Braunfels generated $1.3 billion in 2023. While not solely attributable to Wurstfest, the festival plays a crucial role in this economic success.
Long-term benefits include increased tourism awareness for New Braunfels. Many first-time Wurstfest attendees return for future visits, contributing to year-round economic growth.
The festival’s success has inspired other events and attractions, further diversifying the local economy. This economic ripple effect strengthens New Braunfels’ position as a tourist destination.
Cultural Significance
Wurstfest holds immense cultural importance for New Braunfels and the surrounding region. The festival serves as a vibrant celebration of German heritage, paying homage to the area’s early settlers.
Through traditional music, dance, and cuisine, Wurstfest keeps German customs alive for new generations. Visitors can experience authentic polka bands, folk dancers in traditional dress, and a wide array of German foods.
The event strengthens community bonds and fosters a sense of shared history among residents. It also educates attendees about German culture, language, and traditions in an engaging, festive atmosphere.
Wurstfest plays a crucial role in preserving local history and identity. By showcasing German influences on the region, it helps maintain a connection to New Braunfels’ roots.
The festival has become a significant economic driver for the area. It attracts tourists from across Texas and beyond, boosting local businesses and supporting the community’s economy.
Wurstfest’s cultural impact extends beyond its 10-day run. It has inspired other German-themed events and businesses in New Braunfels, further cementing the city’s reputation as a hub of German-Texan culture.
